Sunday, October 12, 2008

Two Terms That Will Help Make the Most of Your Viral Marketing Campaign

Viral Marketing Campaign

Beginning a Viral Marketing campaign can be the most fun and rewarding business you can operate. You will be paid for doing nothing and achieve the satisfaction of accomplishment. However, before that can happen you need to understand these two key terms.

1. Residual income

Residual income is defined as, income that continues to be generated after the initial effort has been expended. In other words, if you begin a viral marketing campaign and it starts to earn $20 a month for you, that is not such a big deal. However, if you begin another one, and it starts earning $10 a month, now we have $30 every month for work that you did only twice. If you begin a third campaign at it starts earning $30 a month, now you have $60 a month. If you did no other work, that would be $60 a month every month.

If we take our average of $20 per campaign and multiply by 100 campaigns, we are now earning $2000 a month. This is an example of residual income, and it is powerful. It is the business equivalent of compound interest. You invest a sum of money and that money earns money for you. It is easy and you must try it.

2. Embedded link

A regular hyperlink inserted into a document will read like a regular hyperlink inserted into a document. However, if you learn how to modify a link slightly, you can hide it in the document so that your readers do not know that it is an affiliate link. This is important because people can see if your free ebook has a link that reads affiliateprogram/myobviouslink ( I deliberately typed the link wrong so that your browser doesn't read it as a link and send you nowhere) Your readers will be far less likely to click because if they downloaded a free ebook, they don't want to feel duped into making a purchase.

However, if your link reads "get more help here" then they will be far more likely to click because everyone wants help.

Join TheHoggersGroup, its free and you receive a free ebook every month just for being a member.

Find more viral marketing examples at http://www.squidoo.com/viral-marketing-review

Article Source: http://EzineArticles.com/?expert=Roger_Hoggers

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How to Make the Most of Your Viral Marketing

Viral Marketing Campaign

Many people ask me for Viral Marketing examples. Usually, I direct them to my personal website and ask them to download one of mine. In this case, I want to just walk you through some of the things that I do when I begin a new Viral Marketing campaign.

First, I invested in a PDF creation software. This was the first thing that I felt I had to do. It is easy enough to come by rebrandable ebooks, but if you want more than just one link in an entire book then you simply need to come up with your own material.

Second you have to write, or learn how. The best thing about a Viral Marketing ebook, is that it does not have to be well written, it just has to be informative. Remember that the point of Viral Marketing is that you will be giving the book away, so no one will complain if it is not good enough. However, if the points are compelling enough, more people will be more likely to click on your links. As a result, I would say that a brief writing class is optional.

You also need to learn how to hide your links. What I mean by that is that many PDF creation software, will put in your links but it will look like an affiliate link. If you want it to not look like one, then you need to purchase your PDF software, then your link can say "Click Here" instead of "myblatantaffiliatelink.com"

Decide how much you want to earn, then do what you have to do to earn it.

Here is where you can learn how.

http://www.action-innovations.com

Also, here is a link to the PDF creator software that I use.

http://www.squidoo.com/ebaymargins

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Generating Online Revenue

Viral Marketing Campaign

The growing importance of the internet as a channel of distribution as well as an inherent part of the brand equity of a commercial enterprise has led to some new factors of importance. One such is Viral Marketing.

What is viral marketing?

Viral marketing essentially uses the mechanism of 'word of mouth'. Here the marketing message is passed along by people. The message self propagates as people send emails to others. It replicates and spreads easily.

Today individuals as well as companies specialize in the field of generating online revenue by employing viral marketing, much in the same manner as any other commodity. The forces driving the plan for launching a viral marketing campaign and the strategies adopted by individuals and companies in this market are similar to those of traditional markets.

The trendsetter in viral marketing was the classic case of Hotmail.com. They offered people free email addresses and services and simply added a text at the bottom of every email message: "Get your private, free email at hotmail". So as each member sends a message to another non-member the message to subscribe to Hotmail gets propagated instantaneously without any effort from Hotmail. Hotmail got millions of subscribers within months of launching it using viral marketing effectively.

What makes viral marketing work?

The keyword is 'free'. Free email, free products to test, free services, free uploading of photographs, free buttons, free smileys - we see that in our mail and we tend to try it out. So keep it free and keep it spreading - the mantra for viral marketing.

Keep your viral marketing message short and succinct. Use the internet platform to your best use to propagate the message.

Use common motivations to influence people. What would people like? Free image uploading or free daily updates on their desktops? Imagine that you have a blog and you want to put a hit counter on the webpage. You pick up the HTML code for the counter from a website and put in on your blog. Now incidentally you will also propagate the website for the counter by having an instruction as 'Click here to get XYZ counter.'

You can use affiliate programs and advertise your product or website in other forums and blogs and websites.

Here's a simple example how you can apply all the above four points in order to make viral marketing of your product generate traffic and eventually revenue from your website. For example, you write an article on a topic that people wants to know more about. Then grant the readers the permission to replicate the article in their blogs or websites as it is and give you the copyright to it. Make sure that you insist your copyright statement is published along with the article. Within a short period of time, your name and article will be appearing in so many websites that you will soon start the benefit reaping the benefit of viral marketing. No extra effort, no financial investment, no lobbying - your name spread through simple 'word of mouth'.

Larry McCullough has been marketing and writing on the internet for over 10 years. Owner of various websites.
Main site
Blog

Article Source: http://EzineArticles.com/?expert=Larry_McCullough

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Guidelines For Viral Marketing Strategy

Viral Marketing Campaign

Viral marketing impacts greatly on any online business. It will bring great positive results to the bottom line of any marketing campaign. Besides producing desired viral effects, it is also contagious. It produces such a powerful and impressionable impact when messages coming from trusted sources continue to be conveyed virally to others. A good viral marketing strategy will show its potency when effectively activated.

In the planning and implementation stages for any marketing strategy, it is imperative to establish an effective guide that will see the whole strategy materialize and succeed in its objectives ultimately. Similarly, there are certain guidelines for the implementation of an effective viral marketing strategy.

(1) Strategy should incorporate generous give-aways.

In process of building good relationships with customers, it would be good to give away free products and services for instance ebooks. This act will continue to keep the viral effect in motion, simply because others will be impressed upon knowing this. It naturally opens the door to getting increased visibility for your site and business.

(2) Strategy should enable easy transfer to others

The viral marketing strategy should enable communication to be transferred easily. This ease is of paramount benefit to the viral effect when it is in motion. Others will get to know about your product or service instantly, that is to say, transfer of information should be effortless. Ultimately, this process will reap prompt and positive results for the marketing campaign.

(3) Strategy should cater for easy modification and scaling.

A viral marketing strategy should be subject to careful planning. It should allow for easy modification. For best results, it must scale easily from small to large. A turn of circumstances will require a change in strategy. This should be taken care of at the beginning.

(4) Strategy should be in line with the behavioral patterns of customers.

A deeper understanding of your customers will further open the door to better relationship building. The behavioral patterns of your customers will provide great ideas for the viral marketing strategy to be tweaked when required. Even the common motivations of your customers should be monitored and capitalized upon. This will get better results for your viral marketing strategy.

(5) Strategy must make full use of current media

Technology has made communication so much easier these days. People are able to speak to one another without hassle on the internet. There are numerous social bookmarking sites that provide the greatest of opportunities for any viral marketing strategy to create impact, buzz and eventually explosive outcomes. Communication networks will help spin the viral effect into motion. MySpace, Facebook and StumbleUpon, are good sites to activate any viral marketing strategy.

(6) Strategy should work with other resources

Viral marketing will produce a greater impact if support from other resources is complementary. Word-of-mouth marketing offers the best complementary effect to viral marketing. The message is spread to others and will be much appreciated if it is known to originate from a trusted source. John tells Jane that your product is good for aches and pains. Jane convinces her mother Jill about this product. Jill goes on to tell her best friend Sue who is having the same health problem. Sue then relates to Jack. This word-of-mouth process continues on, and to the complementary benefit of viral marketing.

Viral marketing is both effective and explosive. The ultimate result will be exponential growth coming from increased site traffic and increased demand for your product or service. To achieve this, you will need to follow the guidelines for viral marketing strategy.

For latest updates on how to increase traffic, raise page ranking, write effective articles and powerful squeeze pages, create explosive blog marketing system, learn about viral marketing, and bring in massive income from your internet marketing business, please Click here.

Webmaster: Jeremy Long Chia Teik.

Article Source: http://EzineArticles.com/?expert=Jeremy_Long_Chia_Teik

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Seven Easy Tips to Viral Marketing Campaign Success

Viral Marketing Campaign

Based on information from the Los Angeles Times, marketers are trying to construct the next big viral marketing campaign. It has become into one of the fastest ways to cheaply share information from one to another. In this case how do you guarantee your viral marketing campaign expected to be a big success? Just follow the suggestions below to make it easier.

1. Speak to customers as if they were your friend

It is important to be honest with the costumers, to speak to them in their language on a personal and direct way in order to grab their attention.

2. Seek out the experts and become friends

Seek out experts in your niche who may prefer to share your information with interested persons. With their credibility, they have the power of circulating your word to a wide range of targeted people.

3. Make it easy to pass along

Ready written emails, tell-a-friend scripts, buttons and banners on your web page, podcasts, and funny IM or text messages that could be directly passed along to others.

4. Don't just do it because everyone else is doing it

Don't just do a viral marketing campaign because it is the latest online trend. Focus on your basic marketing objectives and concentrate your ideas around channels to resonate with consumers needs.

5. Viral marketing + overall marketing strategy = effectiveness

Even though viral campaigns have the ability to take off, they could be more compelling if other factors of your marketing campaign are tied in. For example, kids are utilizing the internet, a great deal these days. Capture their attention with an mp3 initially, with a code they can plug in online or in their cellular phone, to drive them to your target and keep them there.

6. Take responsibility

Don't rush to push a message to customers before answering and listening their opinion. Do not hire a ghost writer to respond for all your consumers and possible customers' messages. Do this by yourself and try to understand their needs and opinions. They will feel your personal touch.

7. Measure the good, bad and the ugly

Not only do you need to analyze viral marketing campaigns for both negative and positive comments to safeguard your brand, but the only way you'll be able to figure the campaign's triumph is by studying this free research data.

Paul Baican-Vist is an Internet Marketer who has passion in learning and finding more ways to effectively market any website or business on the internet. For a limited time you can claim for free "The Ultimate Super Tip" ($40 value), a collection of unique Free Website Traffic Tips at: http://www.adsense-empire-today.com/SecretTrafficTips.html No email address required.

Article Source: http://EzineArticles.com/?expert=Paul_Baican-Vist

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Creating A Successful Viral Marketing Campaign

Viral Marketing Campaign

Have you ever tried a product and recommended it to other people? That, in a nutshell, is what a viral marketing campaign is all about.

In order to create a successful campaign, you need to create buzz around your product. You need to give it the wow factor, so much so that when people read about it they will automatically want to tell their work colleagues, their friends and their family about it.

If you have an email list already, think about how you can spread the message beyond that list by getting the recipients to do your work for you. You should ensure that you find a good strong angle to promote as your wow factor, as it's usually something unusual, different or quirky that gets the message to other people beyond your immediate circle of influence.

Don't underestimate the power of using forums either. Be careful here though don't advertise your product or you'll be kicked out. But you can generate some curiosity by adding a quirky signature line to every post you make.

All good viral marketing campaigns have real value at their center. To get people's attention about your new product, you could write a free report giving away some information that will tempt people into going ahead and buying your product. Make the report worthwhile and valuable, and you'll be giving people a reason to recommend it to others.

Luckily for internet marketers, the word of mouth effect is transferable to the internet, and the upsurge of sites such as YouTube has made it much easier to reach a specific audience with a viral video that gets you noticed.

The key to creating a viral campaign that works is to find an angle that pushes buttons for people. They need to feel they have stumbled across something really valuable but not so valuable they want to keep it to themselves. Consider your customers likely reactions to what you are promoting before you start your viral marketing campaign, as these will greatly influence its overall success.

Web Profits specialises in search engine optimisation, online marketing & web design, helping businesses generate profits from the Internet. For a free report on 'The Secrets of Online Marketing for Offline Businesses' visit Internet Marketing

Article Source: http://EzineArticles.com/?expert=Alex_Cleanthous

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Exposed - 3 Proven Tips to Create a Fail-Proof Viral Marketing Campaign

Viral Marketing Campaign

The Internet is infected with them! You ask what they are? Well, they are sites that have hundreds of visitors a day. You ask how they get the traffic. They are adding various things to their sites to make them more interesting and attractive. You can too, here's how!

1. You should offer your visitors a free product or some kind of service.

One of the free products that get given away is an ebook. The theory is, if you give your visitors something that grabs a hold of them, you will have them return and possibly purchase more from your site. The best type of ebook you could offer people were those of a helping nature, such as how-to and self-help topics. The ebooks should relate to the theme of your site.

2. You need to get people to spread word about your site by word of mouth.

In order to get your site well-known you need get people to talk about your site. Make it exciting! You need to build up the site with something that will catch peoples' eyes such as putting your own special signature at the end of your ebook and be sure that everytime you send an email out that same special signature will be in that email.

3. You should really make your site fit in with the popular group!

Promote your service or product by making the front page something that grabs people. Once people begin visiting your site, they speak up, and more people start visiting. Then you will be one of the popular kids.

It is a sincere hope that these tips have helped you understand how to drive traffic to your site. Good luck!

Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your FREE copy now!

Also, quickly download his FREE "Explosive Traffic System" report that shows you how to generate 10,000+ targeted visitors per month at no cost! => http://www.ExplosiveTrafficSystem.com

Article Source: http://EzineArticles.com/?expert=Fabian_Tan

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Viral Marketing Examples - Definition of Viral Marketing

Viral Marketing Campaign

When we think of viruses, of course we are thinking of negative things. Viruses that cause colds come to mind, and viruses that damage our computer.

But when it comes to internet marketing and affiliate marketing, viral references are positively the best thing that comes to mind.

In a nut-shell, this is how viral marketing works. You give away a free product, such as an ebook. Inside your ebook is a link, or several links, to your website, to your affiliate links, or anywhere you stand to earn a few dollars.

Your ebook also comes with the right to give it away,or sell it, or use it as a bonus. Any means that you can think of that would get it from one persons hands into another. In theory, one person could give it to many people, who in turn, give it to many people and so on down the line. You hope that your ebook is in the hands of many hundreds of people. Each of whom is reading your book and hopefully clicking on your links.

There are many excellent examples of successful viral marketers: Sara Brown, Harvey Segal, Tony Sheppard, just to name a few.

The easiest way to begin your own viral marketing campaigns, especially if you have no idea how to create an ebook, or if you do not think of yourself as a very good writer, is to find an existing, rebrandable ebook. These are fairly easy to find with a simple internet search.

You can also visit this site for the single best one that I have ever seen.

http://www.squidoo.com/success-link

Article Source: http://EzineArticles.com/?expert=Robert_Deveau

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Succeed in Your Viral Marketing Campaign

Viral Marketing Campaign

Online marketing requires tremendous website visibility and traffic in order to be successful. A fantastic product without these elements is as good as an outright marketing failure. The viral component in marketing comes into play and is extremely vital to the success of any online campaign.

Viral marketing basically means that you have to employ viral strategies to create the powerful and impressionable impact about your product or service upon visitors and customers alike. To succeed in your viral marketing campaign, you will to observe certain proven strategies that will guide you in its implementation.

The first strategy is one concerning building up your relationships with your customers. You will need a little extra effort to get their trust and confidence in your services and your products. Your customers must have good impression of you and of your product. Perhaps, a free ebook or other freebie may do the trick. You will need to open this door to getting the desired increase in the visibility for your site.

The next strategy concerns the transfer of communication, that is to say, communication to your customers have to be made easy and simplified. You will need to inform your customers of your new launches or current products without much hassle or effort. Communication must remain easy and effortless without any form of hitches.

The third strategy that will help you to succeed in your viral marketing campaign is linked to the alignment of your campaign to customer trends and behavioral patterns. Learn all about what motivates your customers to buy or not to buy, and do a little research on this data. You may derive great ideas from such data, and use them to revamp your viral marketing strategies accordingly.

The fourth strategy should include the element of easy scaling and modification. That is to say, you should be able to easily modify the viral marketing campaign should the need arises. Furthermore, you should be able to scale it easily from small to large scale. You need to do this correctly from the beginning of the campaign, because you will require to tweak your viral strategies should there be a turn of circumstances.

The fifth strategy expects you to make full use of whatever technology is offering. There are a lot of social bookmarking sites where you can fully exploit the viral effects that your campaign can bring. Such networks help spin these viral effects exponentially, creating impact and buzz for your business. You should consider Facebook, MySpace, Squidoo, and Digg to implement this fifth strategy, which will greatly help you to succeed in your viral marketing campaign.

Last but not least, the sixth strategy encourages you to make best use of other available resources such as word-of-mouth referral system and giving an appreciation gesture. Do not underestimate the power of word-of-mouth referral system. It gives complementary support to viral marketing. If the spread message is known to have originated from a trusted source, the impact will be tremendous.

In conclusion, the benefits that you can get from viral marketing are countless. You will definitely need to know how best you can go about to achieve great results for your business through your viral marketing campaign.

For latest updates on how to increase traffic, raise page ranking, write effective articles and powerful squeeze pages, create explosive blog marketing system, learn about viral marketing, and bring in massive income from your internet marketing business, please Click here.

Article Source: http://EzineArticles.com/?expert=Jeremy_Long_Chia_Teik

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